Salary: $55,000 – $72,000 + 4% vacation + employer-paid benefits
Location: Fully remote, must be Canadian resident
Schedule:
Full time, flexible
Core hours: Tues, Wed, Thurs, 11-4 Eastern
(Supports clients in Eastern through to Pacific time zones)
Why Acclivity?
At Acclivity, we are passionate about growth—our clients, yours, and ours. We are a remote-first company, focused on empowering our team members to thrive in a flexible environment. We work with forward-thinking clients in industries like engineering, manufacturing, and technology, leading the charge in transforming these sectors with innovative marketing strategies. If you’re looking for a dynamic team that celebrates creativity, collaboration, and client success, you’ll fit right in at Acclivity.
The Role:
As a Public, Media & Analyst Relations Specialist, you will be the driving force behind Acclivity’s public relations efforts, managing our client’s relationships with media outlets, industry analysts, and key influencers. You will work to shape our client’s image, secure impactful media coverage, and position their leadership as thought leaders in their industry. You will collaborate closely with internal teams to develop and execute strategic PR campaigns that align with business objectives and elevate our client’s presence across multiple channels. In addition to media relations, you will be responsible for managing relationships with industry analysts, ensuring products and services are effectively represented in key industry reports. You’ll also play a crucial role in driving content strategies and pitching opportunities for podcasts, speaking engagements, and thought leadership pieces. This role is central to shaping public-facing narratives and ensuring brands are well-positioned for continued growth and recognition.
Key Responsibilities:
- Media Relations: Build and nurture strong relationships with industry journalists, influencers, and media outlets, securing positive press coverage and placing stories.
- Analyst Relations: Develop and maintain relationships with key industry analysts, ensuring products and services are well represented in analyst reports, and positioning our clients as a thought leader in their industries
- Podcast Pitching: Identify relevant industry podcasts, and pitch clients as guests to discuss trends, insights, and expertise, enhancing brand awareness and thought leadership.
- PR Campaigns: Develop and execute strategic PR campaigns, including press releases, articles, and thought leadership content that align with business objectives.
- Crisis Communications: Manage crisis communications, responding to inquiries from the media and stakeholders in a timely and effective manner.
- Thought Leadership: Collaborate with SME’s and teams to identify opportunities for thought leadership in industry publications, podcasts, and speaking engagements.
- Reporting & Analysis: Track media coverage and measure the success of PR campaigns, providing regular reports and recommendations for optimization.
- Cross-Functional Collaboration: Partner with marketing, content, and leadership teams to align PR efforts with broader marketing and business strategies.
- Managing Supporting Platforms: Monitor and manage media queries from platforms like Qwoted, manage pitch tracking in Asana and relationship tracking in HubSpot.
Skills and Experience Requirements:
- Minimum 3 years of PR experience, preferably in B2B or tech industries
- Proven track record of media outreach, securing press coverage, and managing public relations campaigns
- Strong relationships with industry journalists, media outlets, and influencers
- Excellent written and verbal communication skills, with a knack for creating compelling narratives
- Strong organizational and project management skills, with the ability to manage multiple priorities in a fast-paced environment
- Experience with media monitoring tools, press release distribution, and PR measurement
- Experience with industry networking, event participation, and building relationships with key stakeholders
- A strategic mindset, with the ability to think creatively about PR campaigns and opportunities for exposure
- Proficient in using CRM tools (HubSpot, Salesforce, or similar), project management tools (Asana or similar), and Microsoft Office Suite.
- Experience in technical, niche knowledge industries (engineering, manufacturing, technology, etc.) is a plus.
Other experience we’d be open to seeing applications from for this role:
- Professionals with backgrounds in editing (magazines or newspapers), industry related journalism/reporting, industry analysts or similar looking to make a career change.
- Individuals with experience in managing relationships in high-tech or B2B industries.
Why You’ll Love Working Here:
- Flexibility & Autonomy: Work from anywhere with a schedule that fits your lifestyle—focus on quality and results, not hours behind a laptop.
- Continuous Learning: We invest up to 20% of your time in professional development and have a dedicated budget for training and upskilling—because when you grow, we all grow.
- Competitive Benefits Package: Enjoy a 100% employer-paid benefits package to ensure you feel healthy, happy, and supported.
- Innovative Clients: Get to work with companies that are changing the world. From manufacturing to tech, the industries we support are at the cutting edge.
- A Team that Supports You: You’re not alone here. Join a group of passionate professionals who support each other, celebrate wins, and have a great time doing it.
How to Apply:
We’re looking for more than just a resume—we want to hear your voice and see your written communication skills! To apply, email us at Careers@Acclivity.Agency and include either in the body of your email or in an attached cover letter:
- An introduction to who you are and what drives you.
- A link to your LinkedIn profile.
- Include and finish this sentence: Two specific examples from my history that demonstrate why I’m a good fit are…
- Include and finish this sentence: I stay up to date on industry trends and best practices by…
- Your resume.
- A portfolio of work or work samples.
Our Hiring Process:
- Submit your application via email.
- Top candidates will be invited to a written interview to further showcase your communication skills.
- Finalists will have a brief screening interview.
- The top candidate will be invited to a final interview.
