B2B PR & Communications Specialist

B2B PR & Communications Specialist

Location: Fully Remote (Canada-based only)
Position Type: Full-Time
Salary: $60,000–$72,000 annually

Why Acclivity?

At Acclivity, we’re passionate about growth: our clients’, yours, and ours. We partner with forward-thinking, tech-savvy companies reshaping industries like advanced manufacturing, clean energy, IT infrastructure, and enterprise software. As a remote-first B2B marketing agency, we thrive at the intersection of storytelling, strategy, and measurable impact.

We’re looking for a PR pro who can elevate our clients’ voices, shape narratives that matter, and land stories in the right places.

What You’ll Do

Drive Media Strategy
Own end-to-end PR planning for 4-7 B2B clients,  from positioning to outreach to measurement.

Craft & Place Stories
Write press releases, pitches, and bylined articles that translate complex technical concepts into compelling, media-ready stories.

Build Relationships
Develop and maintain media, analyst, and influencer relationships across industries like manufacturing, cybersecurity, clean energy, and emerging tech.

Earned Media Wins
Secure meaningful placements in trade publications, business outlets, podcasts, and niche communities that drive credibility and visibility.

Support Funding & Milestone PR
Lead PR strategy for funding announcements, product launches, executive appointments, and major partnerships.

Executive Positioning
Collaborate with executives on thought leadership development, from op-eds and speaking opportunities to awards submissions.

Integrate with ABM & Content
Align PR activities with ABM campaigns, content marketing, and social activation to maximize amplification and lead gen impact.

Crisis & Reputation Management
Guide clients through sensitive situations, drafting clear and confident responses that protect brand trust.

Measure & Optimize
Report on media coverage, share of voice, and campaign ROI, then refine strategies for stronger results.

Stay Ahead
Monitor trends in media, analyst relations, AI-driven discoverability, link building, and digital PR to keep our clients on the cutting edge.

What You’ll Bring

• 4–7 years of PR, media relations, or communications experience, preferably in B2B or agency settings
• Strong track record securing earned media in both trade and business publications
• Excellent writer – you can make technical topics accessible and compelling
• Proven ability to pitch and build relationships with journalists, editors, and influencers
• Familiarity with tools like Cision, Muck Rack, or equivalent for media monitoring and outreach
• Familiarity with tools like HARO, Source Bottle, Qwoted and similar media lead platforms
• Experience aligning PR with content, ABM, and social campaigns
• Confident client-facing communicator who can present strategies, manage expectations, and build trust with executives
• Organized and proactive, with the ability to manage multiple accounts simultaneously
• Bachelor’s degree in Communications, Marketing, Journalism, or equivalent experience

Why You’ll Love Working Here

Flexibility & Autonomy: Work from anywhere in Canada with a schedule that fits your lifestyle.
Continuous Learning: Dedicated budget and time for professional development (because staying ahead in PR is about constant growth)
Competitive Benefits Package: 100% employer-paid benefits to keep you supported.
Innovative Clients: Partner with companies building the future of manufacturing, technology, and energy.
Collaborative Team: Join a crew that celebrates wins, shares knowledge, and thrives on making each other better.

How to Apply
We’re looking for more than just a resume — we want to see your social activation skills in action! To apply, email Careers@Acclivity.Agency and include:

• A brief introduction to who you are and what drives you
• A link to your LinkedIn profile
• Complete this sentence: Two specific examples from my history that demonstrate why I’m a good fit are…
• Complete this sentence: I stay up to date on industry trends and best practices by…
• Complete this sentence: Three ways I use AI to work better, smarter and more effectively…
• Your resume
• A portfolio of work samples

 

Our Hiring Process

1. Submit your application via email.
2. Top candidates will be invited to a written interview and to submit a video to showcase their digital communication skills.
3. Finalists will have a screening interview.
4. The top 2-3 candidates will be invited to a final interview.

AI Screening

Acclivity does not use AI to screen applications. Every application is reviewed by a real human.

Vacancy Status

This is a newly created role to expand our PR and communications capabilities.

Company Details

Acclivity Agency is a division of Shawna Tregunna Consulting Inc., a federally incorporated Canadian company.